Welcome To Scotland! Tiso Perth Outdoor Experience First To Stock Isbjörn Of Sweden And Its SS18 Range

Sweden’s most successful and premium outdoor kidswear brand, ISBJÖRN of Sweden is making its debut in Scotland this month. Tiso Perth Outdoor Experience, part of Tiso Group, the leading outdoor adventure retail specialist, is the first to stock the brand. The range is 90% bluesign approved with ISBJÖRN of Sweden providing the most technical yet eco-friendly products for outdoor kids and teens.

Founded in 2005 by new mothers Camilla Schmidt and Maria Frykman-Forsberg, ISBJÖRN of Sweden provides durable, high-quality outdoor clothing and accessories for babies, children and teens using the same manufacturing techniques and materials often found in adult clothing. The brand believes that children are ‘multisporters by nature’ and produces clothing that is durable enough to protect young people in all outdoor environments.

Tiso Perth Outdoor Experience, situated at Highland Gateway will carry a selection of key products from the new Spring/Summer range, including durable TENCEL Tees for active outdoor kids. The TENCEL Tee collection can be perfectly paired by ISBJÖRN of Sweden’s popular Trapper Pants II - a durable, all-round trouser in soft, quick drying Cordura fabric with 4-way stretch for freedom of movement and comfort

For those concerned about the erratic British weather, Tiso will stock the new Monsune Hard Shell jacket with a Bionic Finish Eco fluorocarbon-free water repellent treatment for outdoor teens and older children. The store will also stock the Frost PrimaLoft insulated jacket, with PrimaLoft Black Insulation Eco, a stylish, insulated jacket that can be used as a lighter, outer layer in warmer months or as a mid-layer, as well as the Panda PrimaLoft Hoodie with PrimaLoft Energy Series fabric which can both be used for extra warmth

A selection of vibrant ISBJÖRN of Sweden accessories will also be available, including the Hawk Knitted Cap and Snowfox Ski Socks to keep young adventurers warm, comfortable and protected in their outdoor playground.

Both companies are dedicated to ensuring children can enjoy and grow in the great outdoor environment, while staying safe and protected. Tiso, that was recently named a Recommended Retailer of Expedition Kit (RREK) for the highly respected Duke of Edinburgh (DofE) Award, also supports Countryside Learning Scotland.  Chris Tiso, CEO of Tiso Group is an ambassador for the charity that encourages children from urban areas to enjoy freedom and education in the countryside.

Chris Tiso, CEO of Tiso Group, also commented: “For over 55 years my family has proudly provided Scotland’s outdoor community with the highest quality of outdoor equipment and apparel to maximise enjoyment of the great outdoors. Our decision to introduce our customers to Isbjorn of Sweden further underlines our belief in giving Tiso customers the very best in apparel.  As Scotland’s leading outdoor adventure retail specialist, I am very excited to see the debuting of ISBJÖRN of Sweden’s latest range in our flagship Tiso Perth Outdoor Experience store. It’s a new and interesting brand for the UK market and I’m sure our customers will be receptive to the quality of a range that keeps the kids warm and dry whatever the forecast!”