VALLON Welcomes World Leading Mountaineer, Gelje Sherpa To Their “Trailblazers” Ambassador Team

VALLON, the leading brand in premium eyewear for outdoor adventurers, is excited to announce that Gelje Sherpa - one of the world’s most accomplished high-altitude mountaineers, has joined their ‘Trailblazers’ team.

Inspired by iconic eyewear of yesteryear and their deep passion for outdoor sports, VALLON was founded by two Swedish brothers with a shared vision to reinvent sports eyewear. Seeking to merge classic design elements with high-performance functionality, they created a new generation of eyewear fit for modern day adventure seekers and outdoor enthusiasts.

VALLON sunglasses and goggles are trusted by professional athletes taking on the world’s toughest challenges. Combining resilience, protection, sustainability, and innovation, they strive to make the most unique, fair-priced, and best looking eyewear for outdoor enthusiasts.

With an impressive list of summits under his belt, including being part of the only team ever to have successfully summited K2 in winter, and uniquely opening up new climbing routes on Cho Oyu from the Nepal side, Gelje's partnership with VALLON brings together two partners dedicated to pushing boundaries in the most extreme environments on Earth.

“I am truly thrilled to become part of the VALLON family,” said Gelje. “VALLON has been a part of my essential kit on many 8000 meter peaks, and to officially join their family feels like an amazing moment in my journey. I cannot wait to continue climbing with my sunglasses and goggles. They have never let me down, and have been protecting my eyes even in the harshest environments in the world.”

VALLON’s Trailblazers program is dedicated to working with adventurers and athletes around the globe who continue to push the limits of what is possible in the natural environment. Gelje joins names like Oli France, Adriana Brownlee, and Mitch Hutchcraft - all of whom are pioneering new adventures in the outdoors, “the VALLON way!”

Having achieved monumental milestones in the world of high-altitude mountaineering, Gelje continues to build his legacy as co-founder of AGA Adventures, alongside record-breaking British mountaineer, Adriana Brownlee, focusing on providing transformative mountaineering experiences with experienced guides.

Gelje's career has not been without its challenges. Ascending K2 in winter was one of the toughest moments in his mountaineering career, with temperatures plummeting to -60°C - freezing equipment, and pushing the team to their limits. Additionally, Gelje undertook a heroic rescue on Everest at 8,400 meters, demonstrating his unshakable commitment to protecting others on the mountain. Despite the harsh conditions, Gelje’s selflessness and unwavering determination ensured that someone else’s life was saved on the world’s highest mountain.

“I’ve faced many challenges, but it’s the people and the experiences that truly matter,” said Gelje. “I’m proud to represent VALLON as a brand that shares my passion for adventure, resilience, and pushing beyond limits.”

As VALLON continues to innovate and grow within the world of performance eyewear, Gelje’s partnership marks a significant step in solidifying the brand’s dedication to extreme sports and high-altitude mountaineering. Gelje’s go-to eyewear in the VALLON collection is their flagship product, Heron Glacier sunglasses: “They are super comfortable, protect your eyes from wind and sunlight, and stay on my face even when I’m looking down working on ropes.”

For more information about VALLON’s full collection of sunglasses and goggles, and the Trailblazers program, visit vallon.com.