Tiso to Stock Performance Merino Wool Socks from Darn Tough Vermont
Darn Tough Vermont, the performance sock brand known for its unrivalled durability, unconditional lifetime guarantee, and bold designs, is set to launch in Tiso stores across Scotland from Spring/Summer 2025. This marks a significant milestone in Darn Tough’s UK expansion, providing Scottish outdoor enthusiasts with local access to its premium merino wool socks.
Recognised for their comfort, breathability, and unmatched durability, Darn Tough socks are a staple for hikers, runners, and outdoor adventurers. The partnership with Tiso—one of the UK’s leading outdoor retailers—brings the brand’s high-performance socks to customers seeking gear that can go the extra mile.
“We’re stepping up our sock game for SS25 with the addition of Darn Tough," said Elizabeth Hunter, Tiso Group Head of Buying - Apparel. "Known for their great durability and colourful designs, these socks are the perfect fit for any adventure. As one of the few brick-and-mortar retailers offering the brand, we’re excited to introduce them to new customers while giving loyal fans in Scotland a local place to find their favourite socks."
With a commitment to quality and sustainability, Darn Tough Vermont manufactures its socks in Vermont using responsibly sourced merino wool, ensuring superior performance and all-day comfort.
The Darn Tough Vermont range will be available in select Tiso stores and online from March 2025. Darntough.uk | Instagram: @darntoughvermont
“We’re excited to expand our offering of Darn Tough socks to outdoor enthusiasts across Scotland through our new partnership with Tiso.” said Joe Nocito, International Sales Manager at Darn Tough Vermont.
“This partnership is a natural fit, bringing together two companies that value quality, durability, and performance for tough environments. We both share a passion for encouraging people to explore the rugged beauty around us, whether you are hiking to the peak of Ben Nevis or walking your dog along the River Tay! We proudly welcome Tiso, their dedicated staff, and customers to our family in Vermont".
