ThirtyTwo & B4BC Announce Decade Of Collaboration

ThirtyTwo and Boarding for Breast Cancer (B4BC) have collaborated for 10 years to support B4BC’s mission, and this year’s collection includes a snowboard boot and merino wool socks. A portion of the proceeds from this collaboration benefits B4BC’s purpose of providing breast cancer education, prevention and survivorship programs.

Boarding for Breast Cancer (B4BC) is a 501(c)3 non-profit organization that advocates for early detection and a healthy, active, and conscious lifestyle as the best means of breast cancer prevention. Founded in 1996, B4BC empowers young people to make positive choices that promote lifelong wellness through grassroots events, educational outreach, sustainability, and survivorship support programs. 

The highlight of the line is the B4BC Women’s Lashed Double BOA boot, which is a team favorite for a reason. Its pink B4BC logo on the toe cap and tongue pop on the boot’s green camo with a subtle nod to boobies.

Features include a cozy cuff, calf relief and a Performance Rubber Outsole with Evolution Foam Cushioning. The Dual BOA  Fit System features TX3 Lace and is engineered to perform in the toughest conditions. Just like B4BC, this boot is strong, powerful and makes an impact. Pair these snowboard boots with the Women’s Merino B4BC sock for a great day on the hill.