Skidata: South Korean Ski Resort Konjiam Gets Smartphone Ski Pass!

In Konjiam guests can focus on having a good time in the snow with the ski pass on their mobile and conveniently use all facilities in the resort.

Visitors can now book ski passes and equipment rentals online, thanks to the new smartphone ski pass powered by SKIDATA. Skiers can avoid the on-site ticketing window and make payments from the comfort of their own homes.

Konjiam Resort, located in Gwangju, Gyeonggi-do, South Korea, is a SKIDATA customer since 2008. The ski facilities at the resort are top-notch. The newest high-speed lift can take 15,000 people per hour to the top.

An official from Konjiam Resort points out: “It’s fast and convenient, also compared with the existing RFID tags. Sometimes it took up to one hour from issuing tickets to entering the ski resort on a weekend afternoon when we received a big crowd.

With the complete digitalization of the process, the waiting time can now be noticeably reduced by using the smartphone as a ski pass.”

SkiData says:

Take your ski resort into the digitalized future with the 100% mobile ski pass

• Purchase – activate – enjoy with the ski pass on the smartphone
• Guests purchase their ski ticket conveniently from your web shop, turning their smartphone into a data carrier – it’s good-bye to plastic waste
• They activate the Mobile Flow app once on their mobile device and then head straight to the lift – no need to wait in line to buy a ski pass
• The smartphone remains in the pocket of your guests – skiing with ultimate convenience!

Rise to the next level of digitalization

• Target last-minute buyers more precisely and open up new revenue streams as a result
  The risk of fraud is reduced more efficiently, as smartphones are not likely to be shared with other persons
• Plus, you will stay in touch with your guests to keep them up to date and learn about their preferences
  
  Optimize your yield management and save on efforts
• You gain valuable insight into your guests’ behavior for focused future planning
• At the same time, you save on operational efforts like manual issuing, processing, and collecting of cards
• The 100 % mobile ski pass integrates seamlessly into the SKIDATA system and is included in all reports and analyses