Ski Wine Ambassador” Takes Off In Alta Badia, Bringing Wine Culture Up To 2000 Meters
Alto Adige/South Tyrol, and in particular Alta Badia, is definitely one of the most popular destinations for winter tourism. But its success is not only due to the beauty of the area, located in the heart of the Dolomites a UNESCO World Heritage Site, but also to the Alto Adige food and wine tradition, which is rich in excellent local specialities. In recent years Alta Badia is becoming increasingly well known as a place where the mountains can be enjoyed in their fullest expression. This includes opportunities for discovering the food and wine excellence of this destination.
NEW FOR 2020/21: SKI WINE AMBASSADOR
The Ski Wine Ambassador project was designed by the Consortium Alto Adige Wines and Alta Badia to make the most of the winning combination between excellent cuisine and snowy slopes, promoting the food and wine served in the mountain huts located at 2000m altitude. The top players in this project are the ski instructors who represent important reference figures for anyone on a winter holiday in the mountains.
Ski instructors are mentors for guests in South Tyrol and, because of this relationship, they are identified as actual experts and ambassadors for the local area. We want to offer them the chance to find out more about aspects connected with wine growing in our region, informing and training them on the many facets that Alto Adige/South Tyrol offers in terms of wine. The project involves two training days organised by the Alto Adige Sommelier Association, which makes the skills of the wine tutors available for teaching the ski instructors the basics on tasting and the differences and the potential of the local wines. At the end of the training course, every participant will be a true ambassador of Alto Adige Wines and will receive a certificate and a personalised corkscrew.
THE AWARD FOR WINE CULTURE TO THE ÜTIA DE BIOCH MOUNTAIN HUT
This year Alta Badia will not only open the slopes for the Ski Wine Ambassador project, but will also be the centre of attention of the Wine Culture Award, with an honorary award to the Ütia de Bioch mountain hut, located at 2000m. The prize has been awarded annually since 2004 to companies in the food sector who stand out in terms of their contribution to the development of wine culture in Alto Adige. This year the jury, which is comprised of the Board of Directors of the Consortium Alto Adige Wines itself, has decided to award the Ütia de Bioch mountain hut, on the slopes of the Alta Badia ski resort.
DON’T MISS THE OTHER EVENTS ORGANIZED IN ALTA BADIA WITH THE COOPERATION OF THE CONSORTIUM ALTO ADIGE WINES
GOURMET SKISAFARI: THE EIGHT EDITION IS PLANNED FOR SATURDAY 12TH DECEMBER
The ‘A taste for skiing’ season officially gets underway on Alta Badia’s ski slopes on Saturday 12th December. The eight edition of the much-anticipated Gourmet Skisafari event will take Michelin-starred cuisine to 2,000 m above sea level, into the heart of the Dolomites. At three mountain huts, Michelin-starred chefs Nicola Laera (Restaurant La Stüa de Michil, Alta Badia, 1 Michelin star), Riccardo Gaspari (Restaurant SanBrite, Cortina d’Ampezzo) and Marco Martini (Marco Martini Restaurant, Rome, 1 Michelin star) will be treating skiers to their delicious dishes, using top-quality products to sing the praises of Italian cuisine. Skiers will have the chance to move from one mountain hut to another, trying each chef’s creations. Each dish will be paired with an excellent Alto Adige wine.
SOMMELIERS ON THE SLOPES
The aim of this initiative is to enhance the winning combination of skiing and excellent Alto Adige wines. There are seven dates planned, scheduled between December and March (15th December, 12th and 26th January, 2nd and 23rd February, 9th and 16th March), each involving wonderful skiing on Alta Badia's slopes, combined with the chance to taste Alto Adige's finest wines. Participants will be accompanied by a ski instructor as well as a professional sommelier. The price of the wine tasting session, including the ski guide, is €35.00 per person.
WINE SKISAFARI: A WINE TASTING 2,000 METRES ABOVE SEA LEVEL
On Sunday 21st March 2021, Alta Badia will be bringing Alto Adige’s finest wines to the mountains for an exclusive tasting session, set to take place from 10am until 4pm in the Piz Arlara, Bioch, I Tablá and Pralongiá mountain huts. The aim of the initiative is to round off the winter season in style, dedicated to excellent food and wine. The tickets that include the tasting of all the wines can be purchased at the participant mountain huts at a price of €30.00.
All the initiatives will be planned and run considering the Covid-19 legislation so as to guarantee the maximum safety of the participants.
