Salomon Hits Trail With Backpacker Get Out More Tour

Salomon announces its partnership with Backpacker Magazine to host the 18 annual Get Out More Tour, a nation-wide series of interactive seminars that give outdoor enthusiasts the tools and inspiration they need to be successful in the backcountry. As official footwear sponsor, Salomon will join tour host Randy Propster across 53 stops, providing each community with a unique opportunity to share experiences, eliminate misconceptions, identify challenges, and offer proven solutions to enhance comfort, safety and confidence in the outdoors.

“For more than two decades, hiking has been a core piece of the product and cultural mix at Salomon. We believe it is our responsibility to share our passion and grow the community as much as we can. Events like the Get Out More Tour provide meaningful opportunities to connect with established hikers as well as to help new and aspiring adventurers to get out and enjoy the trail with us,” says Jenny Taylor, Salomon brand director in North America. “Hiking is often an escape—a quiet, solitary activity—but there’s no reason that it can’t also be a fun, community-driven experience that everyone can enjoy and look forward to.”

Throughout the tour, Salomon will host a series of Hike Clubs and product demos at key retailers for attendees to learn proper technique and test popular hike footwear, including the lauded X Ultra 3 Mid GTX, which earned Backpacker Magazine’s “Best Traction” recognition in its Spring 2018 Gear Guide.