Julbo Eyewear Hires Jayleen Troutwin As New US Marketing Manager
Julbo Eyewear, the premium French eyewear brand based in France’s Jura Mountains, is excited to welcome Jayleen Troutwin to the Julbo family as the new US Marketing Manager.
Troutwin joins Julbo after being the youngest person to complete the the Outdoor Industry Association’s Skip Yowell Future Leadership Academy. She also worked as the Dealer Service Representative for SCARPA N.A. since 2017 where she was the main in-house contact for all dealer and rep services.
Bringing a strong understanding of dealer services, creative mind, strong organizational and leadership skills, Troutwin will no doubt successfully help the Julbo USA team by overseeing US marketing operations. Troutwin also skied competitively for many years for the Telluride Ski and Snowboard Club and for the University of Colorado Club Ski Racing Team. Her background in alpine ski racing and more recently backcountry skiing have given her a clear idea of needs and desires for snow sports consumers.
“When the opportunity to work [as the Marketing Manager] for Julbo arose, it was an easy decision. I feel so grateful to work in an industry where I am surrounded by likeminded people, and Julbo is no exception. I’m excited to work on a small team where everyone has a voice that can be heard, and an impact that will last,” Troutwin says. “The possibilities and potential are truly endless at Julbo and I greatly look forward to helping drive the growth, development and presence of this company in the coming years.”
With continued growth and opportunity within the ski, bike and outdoor markets, Jayleen will utilize her connections within the snow sports and outdoor industries and help bolsters Julbo’s presence within the categories. “We knew right away Jayleen was the right fit for our small but growing team in Williston, Vt.” David Crothers US CEO says. “We’re lucky to have her and we’re looking forward to what her young, bright mind can bring to the marketing team.”