INDIGO And St. Moritz New Partnership- Exclusive Ski Equipment In Prospect

The premium ski label INDIGO and the world-famous ski destination St. Moritz are entering into an exciting new partnership. The Munich-based ski manufacturer is developing a collection of select licensed, co-branded products to launch in winter, 2023. "INDIGO and St. Moritz share a common passion: tradition, quality and exclusivity”, explains Thorsten Schwabe, Vice President of INDIGO.

St. Moritz and INDIGO, both ‘Top of the World’, partners.

The St. Moritz special edition, collection will include new versions of INDIGO skis, ski helmets and ski goggles, as well as the new VOGGLE. The range will be discreetly branded with the unique INDIGO X St. Moritz logo. With INDIGO’s technology, use of high-quality materials and 30 years of manufacturing experience, partnering with the prestigious resort of St. Moritz was a natural progression.

Shared ideals based on shared values.

"We’ve worked with INDIGO before and were delighted to join in this latest collaboration", explains Eveline Fasser Testa, Co-President of the Kur- und Verkehrsverein, St. Moritz. INDIGO are partnering with St. Moritz regional retailer, Skiservice Corvatsch, working together to raise awareness of both brands to their exclusive target consumers.

INDIGO, have already launched a St. Moritz ski made from Swiss Stone Pine wood which is native to the region. The ski has a carbon surface with an Engadin-style pattern with inlays of pine. The intertwined design was chosen to reflect the close cooperation between the manufacturer and the resort. For the flex tuning of this first-class piste ski, the developers of INDIGO have collaborated with local ski guides.