FWT & Dynastar Present M-FREE 108 Freeride World Tour Limited Edition, Celebrate Renewal Of Partnership Until 2025
The great story between Dynastar and the Freeride World Tour is entering a new chapter. To celebrate in fitting style the renewal of their partnership until 2025, Dynastar is today unveiling the M-FREE 108 Freeride World Tour Limited Edition, a freeride ski co-designed by Edgar Cheylus and Reine Barkered.
The legendary Bec des Rosses captured by the expert eye of photographer Dom Daher: this shot, taken in the early hours of the morning, was naturally selected by Edgar Cheylus and Reine Barkered to decorate the M-FREE 108 limited edition. It seems an obvious choice, as this emblematic mountain represents the essence of the Freeride World Tour. With its light effects and striking contrasts, the photograph captures the soul of the Bec des Rosses: “imposing, powerful and engaged,” as Edgar Cheylus describes it.
In technical terms, the M-FREE 108 remains true to the Dynastar signature: powerful, solid but also very playful on any type of snow and in all conditions. Incorporating the Hybrid Core technology, poplar wood gives the ski an excellent balance of rigidity/responsiveness while PU provides suppleness and ideal dampening. Its progressive construction and its double rockers offer power and agility, an ideal combination to take advantage of powder fields, steep slopes and snowy forests. Chosen by Reine Barkered to tackle the legendary Bec des Rosses, the M-FREE 108 is a real ode to freedom, to trace your line on virgin slopes.
Laurent Richard, Brand Manager Dynastar and Lange: “We’re delighted to continue the adventure alongside the Freeride World Tour. This second three-year partnership will follow in a similar vein from the first and allow us to strengthen our bonds with the ecosystem of the freeride world, support the world's best skiers and play an even greater role in identifying young talent on the Freeride Junior Tour.”
Nicolas Hale-Woods, CEO of the Freeride World Tour: “The Freeride World Tour is happy and proud to continue the partnership with Dynastar and Lange, two iconic brands with whom we are developing the sport. I love the Freeride World Tour special series, it feels great to ski on!”
Freeride World Tour: three more laps of the course for Dynastar and Lange
Partners of the competition since 2019, Dynastar and Lange have announced the renewal of their partnership for a further three years with the Freeride World Tour, the benchmark world circuit, the Freeride World Qualifier and the Freeride Junior Tour, as official suppliers.
3 questions for Edgar Cheylus, co-designer of the Dynastar M-FREE 108 Freeride World Tour Limited Edition
Born in Annecy, Edgar Cheylus is passionate about snow sports and photography. His films offer a new way of seeing the mountain and the elements that compose it thanks to a unique graphic style and an original perspective. At the same time, the young skier is continuing his journey at the Freeride World Qualifier and finished 5th in 2022 on the Obergurgl round.
What is the story behind this ski and the photograph selected for its decor?
“Dynastar wanted to mark the renewal of its partnership with the Freeride World Tour by creating a ski in partnership with the event and invited me, as a member of the Team, to get involved in its production and design. The first idea that came to me was to use this photo by Dom Daher, a well-known photographer on the Freeride World Tour for several years, which I feel perfectly portrays the very imposing and powerful image of the Bec des Rosses, the flagship competition in the circuit.”
What does it mean for you to have been involved in the design of a limited edition for the benchmark freeride competition?
“For a young athlete like me, it’s a great experience, in particular as I enrolled in a design school this autumn. I’m proud to have had the chance to work on this project with Dynastar, and more generally to work with this well-known French brand. Dynastar has given me a wonderful opportunity, in particular at my young age, and this first experience paves the way for great things in the future. It's also a great honour too to be able to represent the image of the Freeride World Tour as I moved up to the “big league” this year, after 5 years travelling around most of Europe for the junior competitions.”
What are your goals for the coming season?
“My schedule is looking pretty busy as I’ll be attending classes at my design school all year. This is important for the next stage of my life and my career. I would also like to get involved in photo and video projects. In terms of competitions, I will probably not take part in quite as many events, but I’ll prepare perfectly to make sure I give my absolute best on the big day.”
