FIS launches 100-Year Anniversary Campaign
FIS has launched a campaign to mark its 100-year anniversary, celebrating all those who have contributed to the success of the federation and to the snow sports community.
A hundred years ago, a small group of delegates gathered for the inaugural meeting of FIS, taking the first step on a remarkable journey. In the century since, huge strides have been made, building a federation that represents 13 disciplines, embraces 140 member associations, champions thousands of athletes and their support teams, and holds over 7,000 events a year. It has been a journey characterised by excitement, emotion, ambition and – above all – a shared love of snow sports.
President Johan Eliasch said, “it has been a remarkable century for FIS: a century that has seen the complete transformation of skiing, the adoption of snowboarding, an explosion of exciting new disciplines and the growth of snow sports across the globe. While it is difficult to summarise this journey, the thread running consistently though it is passion, love and commitment. Whether you look at the work of those steering FIS, or the athletes, volunteers or fans, there is a passionate desire to grow and share our sports – and it’s that passion we will pay tribute to this year. This is not just a celebration of FIS, but of the whole winter sports movement and its people and supporters.”
FIS will mark its centenary in several ways. The FIS100 logo will be used extensively, along with the campaign slogan: “For the love of snow sports since 1924”. Celebrations and events will be held – both online and offline – allowing fans, athletes, staff and supporters to share their memories about moments that have shaped snow sports. The hashtag #FIS100 will provide an opportunity to everyone to contribute via social media. The microsite 100.fis-ski.com will collect contributions and add memories and stories throughout the season.
FIS will also take the opportunity to look forward. Secretary General Michel Vion said, “we at FIS are very proud of our past, as we will make clear this year, but we are also intensely optimistic about our future. Inspired by the great strides made by our predecessors, we are determined to build on that legacy with even more dynamic plans for the coming century. We will celebrate how far we’ve come – and underline our vision for what’s next.”
Above all, FIS100 will celebrate the spirit of togetherness that has taken its sports to the next level. Building FIS into a continent-spanning, inclusive operation was not the work of a few people but of countless members of the ski and snowboard family including federations, local organisers, media, sponsors, partners and ski and snowboard clubs all around the world. This year will highlight their passion, their commitment, and their contribution to the extraordinary 100-year journey of FIS.