Craghoppers Continues Its Collaboration With Europe’s Largest Conservation Charity, The National Trust

Craghoppers continues its collaboration with Europe’s largest conservation charity, the National Trust, with a new collection for SS25.

The pair returns with a Summer collection that draws considered inspiration from the rich tapestry of the Great British outdoors, particularly the vast outdoor spaces cared for by the National Trust.

With that in mind, Craghoppers and the National Trust photographed the SS25 collection at Marloes Sands in Pembrokeshire. With its uninterrupted views of the Atlantic Ocean, rough shale and sandstone cliffs, and wildflower grasslands - this coastal gem provided a stunning backdrop. This easily accessible and yet tranquil place, cared for by the National Trust, is a textbook example of the captivating Great British landscapes that Craghoppers and the National Trust are celebrating with the launch of the collection.

This season’s collection includes a head-to-toe offering of adventure-ready outfits and accessories for men and women. Hero pieces include the returning favourites, Hamps (for him) and Rosemary Overhead (for her) printed fleeces. Both come in vibrant colour palettes and patterns that will inspire you to explore local country trails or more remote landscapes.
Other new styles entering the range for Spring include the men’s Fairbrook and women’s Tambrook waterproof jackets. The jackets come in gentle earth tones and are finished with chunky zips, large flat buttons and a cotton chambray lining to hood and body which combine to give these jackets a timeless charm, making them the ideal country outfit outer layer.

The Losehill (men’s) and Reedmace (women’s) join the collection as new microfleece half zip styles. The Losehill’s contemporary landscape print is available in a calming tranquil blue print and Reedmace features the large globeflower design first seen on the Rosemary Overhead, applying it in a lively red sandstone print on a lighter weight recycled fleece. The men’s Whitendale Jacket and women’s Avens Jacket offer heavier weight choices to transition out of winter into spring. And for base layers, two new short sleeved t-shirts with bold, outdoorsy prints on chest and back are available. The Trek Sock, Kiwi Cross Body and Kiwi Waist Pack also join the range to help round off any adventure into the outdoors with comfort and plenty of space to carry essentials.

Whilst the new collection draws heavily on British heritage style, sustainable innovation lies at the heart of Craghoppers’ ethos. That’s why in this collection, you’ll find kit made using fully recycled materials, durable water repellents (DWRs) made from plant-based, renewable sources, and organic brushed cotton jersey. For waterproof jackets and overtrousers, an AquaDry Membrane will keep you dry in a light drizzle or heavy downpours.

James McNamara, Brand Director for Craghoppers spoke about the newest collection: “We’re so excited to be able to continue this journey with the National Trust. Both organisation’s shared commitment to protecting nature and the natural beauty of the great outdoors has been echoed by so many adventurers with such an overwhelmingly positive reception to our first collaboration last winter.

“With 10% of every sale directly supporting essential restoration projects on land that the National Trust cares for, our customers are able to directly support a charity that they hold so dear whilst they gear up for their next big adventure.”

Becky Stanford, Head of Brand Licensing & Gift Card Delivery, says: “This new summer collection epitomises our shared love of nature and passion for high quality and sustainably made clothing that allows people to explore the outdoors in comfort. What's more every item sold will support vital conservation work at the countryside places in our care. Together, we want to give people environmentally friendly choices that will support the landscapes they love to spend time in.”

You can shop the Spring/Summer 25 Craghoppers x National Trust collection online at craghoppers.com/national-trust/ from early February.