Austrian Board Sports And Lifestyle Specialist Blue Tomato Expands To Italy For The First Time
The international board sports and lifestyle specialist Blue Tomato ( blue-tomato.com ) has opened its first shop in Italy. The Austrian company moved into the old town of Trento last week with a shop of around 250 square meters in Via Paolo Oss-Mazzurana. With almost 850 employees and more than 450,000 products, Blue Tomato is one of the world's largest online retailers in the snowboard, freeski, surf, skateboard and street style sectors. In recent years, the presence in stationary trade has also been greatly expanded. Blue Tomato already operates more than 80 shops in Germany, Austria, Switzerland, the Netherlands, Norway, Sweden and Finland. Blue Tomato was founded in 1988 by former Austrian snowboard champion Gerfried Schuller.
"We are very happy about the opening of our new shop in Trento. The decision to choose Italy as the new target market for our network of locations has been on our agenda for a long time," says Tillmann Ruprecht, Director of Sales & Service at Blue Tomato Number of online customers from this country, many Italians also shop in our shops all over Europe.In addition, many have contacted us with the desire for a Blue Tomato shop in their city, which of course made us very happy Trento has now made the start, perhaps we will soon be able to satisfactorily answer the many inquiries from various other cities - such as Modena."
The blue-tomato.com site registers up to 125,000 visitors a day - and the trend is rising. The web shop has long been available in 14 languages. You can also order via smartphone, via live chat with the international Blue Tomato Customer Service, or directly in a shop if the product is not in stock locally. Special service of the omnichannel retailer: Customers can optionally have their online order delivered to one of the Blue Tomato shops free of charge and pick it up there. If an item does not fit, the order will be exchanged immediately in the shop.
“Point of reference for boardsports and fashion enthusiasts throughout Trentino”
Tiziano Taglianozzi, Shop Manager in the new shop, which is very centrally located near Trento's Cathedral Square, and his four employees are delighted with the opening: "The new shop is something very special. As an avid snowboarder and skateboarder, I'm proud to welcome the community to our place. With our unique, authentic vibe, we will be a great destination for boardsports and fashion enthusiasts throughout Trentino. In the range, our customers will find a large selection of streetwear as well as everything to do with snow, surf & skate.”
All information about the new shop in Trento is available online at blue-tomato.com/shop/trento , facebook.com/bluetomatoshoptrento and on instagram.com/bluetomatoshoptrento .
On July 9th, Europe's largest amateur skateboard tour, the Best Foot Forward Europe Tour, will also stop at the Trento skate park. Organized by Blue Tomato, the tour brings together skateboarders from all over Europe and offers amateurs an international platform to demonstrate their skills, creativity and passion and to compete with like-minded people. There is no entry fee for the tour, anyone can take part, you just have to register in advance. All information is available at blue-tomato.com/bff .
