Alpine Media Promotes Outdoor Digital Signage As Versatile Solution For Ski Resorts
Outdoor digital signage is a powerful tool that can benefit a wide range of businesses, including ski resorts, amusement parks, zoos, and more.
These types of businesses can use outdoor digital signs to provide important information to customers, such as wait times for rides, trail conditions, and weather updates.
There are several reasons why organizations such as ski resorts, amusement parks, and zoos may want to provide outdoor digital signage:
- Enhanced customer experience:By providing real-time information on outdoor digital signage, these organizations can help guests plan their day more effectively and avoid unexpected surprises. This can lead to a more enjoyable and efficient experience for customers, resulting in increased customer satisfaction and loyalty.
- Increased revenue: By highlighting special events, promotions, and food options on outdoor digital signage, organizations can increase revenue. For example, ski resorts can promote special events and après-ski activities, amusement parks can promote special ticket deals and food options, and zoos can promote special events and educational programs.
- Improved communication: Outdoor digital signage can provide a way for these organizations to communicate important information to guests in real-time, such as trail conditions, wait times, weather updates and safety reminders.
- Brand awareness: Outdoor digital signage can be used to promote the brand of the organization and create a more immersive experience for guests. By having a consistent look and feel across all digital signs, it can help with creating a stronger brand awareness and identity.
- Cost-effective: Outdoor digital signage can be a cost-effective way for organizations to provide information to guests, as it eliminates the need for printed materials such as brochures and flyers.
Additionally, with the use of cloud-based software, it is possible to remotely update and manage the content of the signs, reducing the need for on-site maintenance.
Overall, outdoor digital signage can be a valuable tool for organizations such as ski resorts, amusement parks, and zoos, providing a way to enhance the customer experience, increase revenue, improve communication, promote the brand and being cost-effective.
Examples of Outdoor Digital Signage
- Chairlift digital displays: Alpine Media has developed the LiftDigital platform consisting of digital displays mounted on the restraint bar of chairlifts or inside gondolas, which can provide real-time information about trail conditions, lift status, and weather updates to skiers and snowboarders as they ride the lift.
- Outdoor TVs: Outdoor TVs are a common sight at amusement parks and other outdoor venues. These can be mounted on the side of a building or on poles throughout the park, providing information about wait times, special events, and other important information.
- LED walls: Large high resolution LED walls are becoming increasingly popular as outdoor digital signage. They can be used to create large, vibrant displays that can be easily seen from a distance. These can be used to display real-time information, advertisements, or even live video feeds.
- Interactive kiosks: Interactive kiosks are digital displays that allow guests to interact with the information being displayed. These can be used to provide information
- Digital menu boards: Many food service providers, such as fast food chains, use digital menu boards to display menu items and prices. These can be found in outdoor areas such as drive-thrus or patios.
These are just a few examples of the many different types of outdoor digital signage available. The type of digital signage used will depend on the specific needs of the organization and the environment in which it will be used.
Ski Resorts
One major benefit of outdoor digital signage for ski resorts is that it can be used to provide real-time information about trail conditions and lift status. This can help skiers and snowboarders plan their day on the slopes more effectively, and also reduce frustration caused by unexpected closures or delays. Outdoor digital signage at a ski resort can be used to display a variety of information that can help improve the guest experience.
Some examples of the types of information that could be shown on outdoor digital signage at a ski resort include:
- Trail conditions: Real-time information about the conditions of the ski runs, including information about snow depth, grooming, and any closures or delays. This can help skiers and snowboarders plan their day on the slopes more effectively and avoid any unexpected surprises.
- Lift status: Information about the status of the ski lifts, including any closures or delays. This can help skiers and snowboarders plan their day on the slopes more effectively and avoid any unexpected surprises.
- Weather updates: Real-time information about the weather, including current conditions and forecast for the day. This can help skiers and snowboarders plan their day on the slopes more effectively and dress appropriately for the weather. Special events and promotions: Information about special events, such as live music or après-ski parties, as well as promotions and discounts on lift tickets or rental equipment.
- Food and drink: Menu and hours of operation for on-mountain restaurants, and a list of nearby restaurants and bars.
- Safety Information: Safety reminders and guidelines for skiers and snowboarders to follow on the slopes
By providing this information in real-time on outdoor digital signage, ski resorts can help guests plan their day more effectively, avoid unexpected surprises, and make the most of their time on the slopes. Additionally, by highlighting special events, promotions and food options, it can also help increase revenue for the ski resort.
Summary
Outdoor digital signage can also be used by other types of businesses, such as museums, shopping centers, and sports venues, to provide important information to customers and enhance the overall customer experience. Overall, outdoor digital signage can be a valuable tool for a wide range of businesses, including ski resorts, amusement parks, zoos, and more. It can be used to provide important information to customers, such as wait times for rides, trail conditions, and weather updates, and can help businesses enhance the customer experience and create a more enjoyable and efficient experience for customers.
