Var Energi Strengthens Collaboration With Norwegian Alpine National Team

Vår Energi is expanding its sponsorship collaboration with the Norwegian Alpine Skiing Association (NSFA). The agreement also includes increased financial support for the individual performer through individual collaboration agreements.

The agreement includes logo exposure on headgear, such as helmets and caps, and includes both female, male and para-athletes. By supporting the whole team, all the athletes are given an opportunity to be part of a team-wide sponsorship collaboration combined with individual agreements. The aim is to contribute to further developing the athletes' sporting careers.

"We are proud to expand our collaboration with the Alpine national team Team Telenor, which competes at the very top of the world", says Andreas Wulff, director of policy and public relations at Vår Energi.

"Vår Energi is one of the world's fastest growing oil and gas companies and shares many of the same values ​​as the alpine national team. Team spirit, cooperation and entrepreneurship are strong in both and are an important basis for performing at the highest level. By supporting both the association and the athletes individually, we will contribute to developing Norwegian alpine sports and to give the athletes the resources they need to succeed. Our overall goal is to create growth and value - also for the athletes and for Norwegian alpine sports in general" added Wulff.

Vår Energi is already an official NSFA partner. By including commercial agreements related to headgear, the strategic collaboration that the parties entered into in 2023 is expanded. Since 2023, the collaboration has also included exposure on drink bottles - with most of the athletes, which gives increased visibility for the brand.

"The extended agreement with Vår Energi is very good, and it means a lot to us that Vår Energi chooses to invest in us. It's great to have a partner who stands behind the development of the team at all levels," says Alexander Steen Olsen about the extended agreement.

Claus Ryste, sports director of the Norwegian Alpine Ski Association, added "The extended support from Vår Energi is of great importance to us. It gives our athletes increased opportunities to focus on training and competition, and it strengthens the entire environment around Norwegian alpine sports. We greatly appreciate your commitment and look forward to a continued fruitful collaboration."