Rapid Growth In Italy: Austrian Board Sports And Lifestyle Specialist Blue Tomato Opens Three More Shops
After entering the Italian market with the opening of its first shop in Trento in May of the previous year, the international board sports and lifestyle specialist Blue Tomato ( blue-tomato.com ) opened three more shops south of the Alps. By the end of 2023, the network of locations has been expanded to include new shops in Milan, Bergamo and Udine. With over 850 employees and more than 450,000 products, Blue Tomato is one of the world's largest online retailers in the snowboard, freeski, surf, skateboard and street style sectors. Blue Tomato was founded in 1988 by former Austrian European snowboard champion Gerfried Schuller.
The new Blue Tomato shops in Italy:
- Blue Tomato Shop Milano Corso di Porta Ticinese 3 IT-20123 Milano
- Blue Tomato Shop Bergamo Via Portico 71 IT-24050 Orio al Serio BG
- Blue Tomato Shop Udine Via Antonio Bardelli 4 IT-33035 Martignacco
In recent years, the presence in stationary retail has also been significantly expanded; Blue Tomato already operates more than 85 shops in Germany, Austria, Italy, Switzerland, the Netherlands, Belgium, Norway, Sweden and Finland. Tillmann Ruprecht, Director of Sales & Service at Blue Tomato on the openings in Italy: “We are very pleased about the warm welcome to the new locations and also about how noticeable the enthusiasm of our new teams, customers and the community is. We still see a lot of potential in Italy to give more people access to our brands, our products and Blue Tomato. ”
The website blue-tomato.com registers up to 125,000 visitors every day - and the trend is rising. The web shop has been available in 14 languages for a long time. You can also order via smartphone, via live chat with the international Blue Tomato Customer Service, or directly in a shop if the product is not in stock locally. Special service from the omnichannel retailer: Customers can optionally have their online order delivered to one of the Blue Tomato shops free of charge and picked up there. If an item does not fit, the order will be exchanged immediately in the shop.
