Waterdrop Becomes Official Event Partner Of The Austrian Ski Fed’

Waterdrop consistently expands its sports sponsorship commitment and becomes the official event partner of the Austrian Ski Association (ÖSV). The Hydration Company was already present at the start of the Ski World Cup in Sölden, which took place on October 22nd and 23rd. As part of the ÖSV partnership, waterdrop will present its microdrink and microtea products in the future. Great competitions are also offered for fans.
The cooperation with the ÖSV fits like a glove! As an Austrian company, waterdrop supports the most popular sport in the Alpine republic. The event partnership with the association is a logical extension of the commitment to skiing. With the Olympic silver medalist in Super-G in Beijing 2022, Mirjam Puchner, the hydration company has already signed a top athlete. A highlight: Raffles will be held at all of Mirjam Puchner's World Cup stops. You can win an exclusive ski day with the Austrian top athlete.

For many years, waterdrop has been making drinking water a taste experience with its microdrinks made from fruit extracts and vitamins. DRINK MORE WATER is the motto - drinking water is unfortunately still criminally neglected in our society. With its stylish bottles, the Austrian company also encourages people to do without plastic. Environmental awareness and sustainability come to the fore. As part of the appearance of waterdrop® at this year's Ski World Cup opener in Sölden, 200 reusable bottles and water dispensers were made available in the press center at the races.

The partnership with the ÖSV was fixed for two years. In addition to the commitment in Sölden, further appearances in Lech Zürs, on Semmering and in St. Anton am Arlberg are planned. Various individual campaigns such as Meet & Greets or the raffle for VIP tickets via Sporthilfe Austria are also on the agenda. Martin Murray , founder and CEO of waterdrop, is happy: "We are happy about the cooperation with the ÖSV. For us, the involvement in the various ski races is the perfect connection to the topic of sport and drinking water. We would like to convey to all visitors the modern, conscious use of the natural resource water. The ÖSV offers us the right platform for this.”

ÖSV President Roswitha Stadlober is also happy about the cooperation: "We are pleased that we were able to win a new partner in waterdrop in economically challenging times, who stands for sustainability and health. As part of this sponsorship, waterdrop not only receives a corresponding visibility at several Alpine Ski World Cup events, but also provides our guests in the VIP area with its products for an 'aromatic refreshment'.”