FWT Welcomes New And Renewed Partners For 2023 And Beyond

Freeride World Tour is proud to announce four new partnerships this year – including SCOTT, Pit Viper and DC Shoes – as well as the continued support of existing sponsors, Alpina, Dynastar, Lange, RECCO and GoPro. These industry-leading brands will make it possible for the world’s best athletes to continue pushing the limits in the mountains.

NEW PARTNERS

SCOTT

From humble beginnings inventing the world’s first aluminum ski pole, to a global sports powerhouse, specializing in everything from goggles to freeride skis, SCOTT is one of the most recognizable brand in the mountains. FWT is delighted to partner with SCOTT from 2023 to 2025.

“We are proud that SCOTT will once again sponsor the Freeride World Tour, which follows a long heritage in the sport, including being one of its first sponsors. The Freeride World Tour is the ideal platform for connecting with, and supporting, skiers and snowboarders around the world, helping to fuel their passion for the backcountry.” − Reto Aeschbacher, CMO, SCOTT Sports

Pit Viper

Pit Viper exploded onto the scene 10 years ago with its dazzling array of sunglasses, and has grown exponentially in both its product offerings and stoke for freeriding. The partnership between FWT and Pit Viper will initially run until 2025.

“Pit Viper was conceived in dirty ski bars after long days of hucking our meat, heckling fools from the lift, and having the most fun possible on the mountain. Now that we’re partnered with FWT – the apex of big mountain skiing – we can finally tell our moms that ‘we’ve gone pro!’. With winter around the corner, prepare to DEMAND RESPECT AND AUTHORITY with Pit Viper at FWT2023!” − JP Gendron, Director of Partnership and Sports Marketing, Pit Viper

DC Shoes

DC Shoes is a company that needs no introduction, as for nearly three decades its footwear and apparel have been enjoyed and respected by all. DC Shoes will partner with FWT until 2025.

RETURNING PARTNERS

Alpina

Returning for the 2023 season, Swiss watch manufacturer, Alpina, will once again showcase its range of professional timepieces, which are designed to cope with extreme mountain conditions with style.

Dynastar and Lange

Two legendary brands return to partner with FWT until at least 2025, with both companies at the top of their respective games in the industry.

GoPro

The sport would not be the same without the high-quality images brought to you by partners such as GoPro. These robust and versatile action cameras allow audiences a close-up view of the extreme zones our athletes seek out in each event.

RECCO

RECCO Technology has been providing an extra level of safety to skiers and snowboarders venturing into the backcountry for years. FWT always puts rider safety before anything else, and is therefore delighted to have RECCO onboard until at least 2025. Nicolas Hale-Woods about the importance of being searchable by all means in case of an accident