Dissertation Published On Strategic Success Factors Of The Swiss Mountain Lift Industry

Practical-normative recommendations for action based on an empirical study, By Julia Ehrler, Online and Digitization Project Manager at RIGI BAHNEN AG

Dissertation University of Friborg (Switzerland), 2022

The general goal of the dissertation is to develop practical and normative recommendations for action based on an empirical study of the Swiss mountain railway companies in order to support their successful strategic further development. 

The research goal is divided into four sub-goals: 

• Literature review: processing of the scientific literature on success factor research and on mountain railways and alpine destinations. 
• Identification of the industry-specific success factors: On the basis of an empirical survey, industry-specific success factors are identified with the help of multiple regression analyses. 
• Derivation of recommendations for action for all mountain railway companies and the various provider groups: Based on the empirical survey, strategic recommendations for action for all mountain railway companies and the various provider groups are to be derived in order to support a successful continuation of the industry. 
• Derivation of methodological findings: The study carried out should be critically assessed in order to derive methodological findings for future research.