686 Becomes Climate Neutral Certified
686 is proud to announce that it is officially Climate Neutral Certified.
“As we have seen our snowpack, winters and overall climate shift over our 29 year history, we believe that informed decisions and hard work can help reduce our environmental impact so that the snow is just as deep for our grandkids as it is for us. Recently, we’ve challenged ourselves to do more on our sustainability journey, and to do it faster so we’ve partnered with Climate Neutral to offset our 2020 carbon use and further reduce our future carbon footprint.” said 686 President, Doug Sumi
Working cooperatively with independent non-profit entity Climate Neutral, and using specific and accurate tools and info, 686 measured their entire 2020 carbon footprint and offset it in its entirety by purchasing third-party verified forest, renewables and water projects via 3 Degrees. Concurrently, 686 has put forth a plan to continue to reduce emissions moving forward.
Climate Neutral’s certification is based on internationally recognized standards for carbon measurement, neutrality, and offsetting. Each brand must measure Scope 1, 2, and 3 cradle-to-customer greenhouse gas emissions for the prior calendar year. Then a brand must buy verified carbon credits to offset its entire footprint. This directs investment into critical carbon sequestration projects such as forest conservation, renewable energy, and carbon capture technologies. Finally, brands commit to a reduction action plan to cut future emissions within a 12-24 month timeline, reporting progress on those plans annually. All of the brand’s data is publicly available on Climate Neutral’s website. The process is repeated annually when companies must re-certify.
Climate Neutral Certified is the leading consumer label designating carbon neutrality. It is carried by brands that have voluntarily stepped up to take responsibility for the greenhouse gas emissions generated in the production, operations, and shipping of their goods and services.
“686 and our other Climate Neutral Certified brands are leading the global shift to a net-zero economy by doing what all companies should be doing immediately: measuring, offsetting, and reducing their carbon emissions. Our label helps consumers identify these brands. It’s a recognizable and trusted symbol that turns everyday purchases into meaningfully positive climate action.” concluded the Climate Neutral CEO, Austin Whitman