Williams Advanced Engineering & GB Snowsports Join Forces To Boost Paralympic Effort

With one year to go until the Opening Ceremony of the Paralympic Winter Games 2022 in Beijing, GB Snowsport and Williams Advanced Engineering (WAE) have teamed up in support of the country’s quest for Paralympic success at the Games and across the 2021/22 winter season.

• GB Snowsport Athletes, Sport Scientists and Engineering experts will apply ground-breaking motorsport derived techniques to Paralympic Snowsport preparations 

• With one year to go until the Opening Ceremony of the Paralympic Winter Games 2022 in Beijing, Williams Advanced Engineering and GB Snowsports have teamed up in support of the country’s quest for Paralympic success at the Games and across the 2021/22 winter season 

Drawing on expert knowledge from WAE’s Sports and Human Performance Team, the partnership will see athletes and performance specialists from GB Snowsport’s elite programme work with product designers, engineers and performance specialists to boost the nation’s chance of success. 

The partnership will bring learnings from WAE’s previous successes in supporting British Paralympic efforts at the Olympic Summer Games in 2016, and will be supported by industry-leading expertise from Coventry University, BAE Systems and Formaplex. 

Vicky Gosling, GB Snowsport Chief Executive, said: “We are committed to working with our incredible Paralympic athletes to ensure they have the best chance of success at competitions throughout the season but also as they head into the Paralympic Winter Games. By working with Williams Advanced Engineering (WAE) we are gaining access to some of the country’s leading experts in engineering and performance, each of whom will play an important role in achieving the levels of success we expect to see across the next 12 months and at the Paralympic Games next March.” 

Paul McNamara, Technical Director at Williams Advanced Engineering, added: “We are delighted to be involved in this project and using our experience in design and manufacture, to support some of the country’s leading athletes in their preparations for next year’s Paralympic Winter Games. In just a few months we have already seen exciting progress, and we look forward to seeing this translate into positive gains over the next 12 months.” 

The outcomes of the partnership are expected to be in-place by the end of this year to support athletes across the full 2021/22 season and into the XIII Paralympic Winter Games, which get underway in Beijing on Friday 4 March 2022.