Snowbasin Announces Multi-Year Partnership With Salomon

Snowbasin Resort and Salomon have announced a new multi-year partnership in which Salomon will provide Snowbasin with equipment for rentals and lessons. The partnership between the two Northern Utah-based companies will add a community access point for Snowbasin guests and bolster offerings of the resort’s award-winning “Learn & Earn” program, providing a more accessible and affordable learning experience for first time skiers and snowboarders.

Through the partnership, Snowbasin guests will now have access to an entirely new demo fleet of Salomon skis and snowboards for rentals and lessons, providing access to the best technology in the industry.

Salomon will also offer season pass pick up at their Amer Sports Factory Outlet in Ogden, Utah for Snowbasin pass holders starting August 15, 2021, plus gear fittings for participants of the Learn & Earn program. They will also provide an assortment of discounts to Learn & Earn participants on Salomon apparel and gear, including:

• 20% one-time discount on any in-stock Salomon products at the AMER Sports Factory Outlet store in Ogden when picking up or fitting gear
• 10% discount on any in-stock Salomon products at the AMER Sports Factory Outlet store
• 30% one-time use discount code for Learn & Earn program graduates on Salomon.com

“Through our Learn & Earn program, we look to welcome and encourage first-time skiers and snowboarders to the sport by setting them up for success in order to become lifelong enthusiasts of the sport,” says Davy Ratchford, the General Manager of Snowbasin Resort. “We are thrilled to partner with Salomon in working to make winter sports more accessible and more affordable for all people within our local community.”

The Learn & Earn program won the NSAA Conversion Cup in 2018 for its success in introducing newcomers to skiing and snowboarding. The three-year program provides lessons, equipment and season passes at a great value. Since the program’s inception, it has introduced thousands of new skiers and snowboarders to the sport.

“We are thrilled to partner with a world-class ski resort right in our own backyard,” says Jenny Taylor, VP of Marketing for Salomon Americas. “Our goal as a company is to help enable people to play, progress and connect with nature. Whether you’re just starting out in Snowbasin’s Learn & Earn program, or tackling their expert terrain, we are here to provide you with the best equipment.”