Stio Partners With Brands X Better To Give Back, Hires Senior Sourcing & Production Leader
Jackson Hole-based outdoor apparel brand Stio is pleased to announce its senior sourcing & production manager hire. Gena Calegari joins Stio’s dynamic product development team from Old Navy, bringing nearly twenty years of experience in apparel production with exposure to the entirety of the creation cycle across all categories and multiple countries of origin.
“This is an important hire for Stio as we continue to strengthen our sourcing and production strategies and partnerships,” said Kelly Hill, Stio’s chief product officer. “We look forward to integrating Gena’s expertise and passion for producing purposeful product lines that meet our customers’ needs. She offers leadership and a wide breadth of knowledge that will bolster current processes and support our long-term growth plans.”
Over her nearly fifteen year tenure at the Gap Brand, Gena managed a range of product lines — most recently the global production of maternity and plus at Old Navy — and oversaw new company processes and roll outs during her time as senior manager of global production strategy. Gena’s experience in partnering with companies to produce consumer products through supply chains grounded in exceptional quality, sustainable sourcing and nimble operations is a valuable new addition to Stio’s team.
In partnership with Brands x Better, Stio is donating 2% of sales through May 31 to Direct Relief to provide protective equipment and essential medical items to health workers responding to and treating COVID-19. Direct Relief is an organization working in all 50 US States and 80 Countries to support front line health workers.
Brands x Better is coalition of consumer brands who are committed to fostering stability in a time of crisis. Coalition members are giving back to those most affected by COVID-19, supporting their employees during these uncertain times and promoting conscious consumer spending to keep the economy functioning. Stio is proud to join a remarkable group of brands in an effort to do its part to combat this pandemic.
“All of the Brands x Better companies embody the ‘we are stronger together’ ethos, and we sincerely thank Co-Founder/CEO Nate Checketts and the entire team at Rhone for spearheading this impactful new movement.” said Stephen Sullivan, founder and CEO of Stio. “As we continue to weather this storm, we feel encouraged by finding ways in which we can support our communities and those in need right now.”
Brands x Better has raised $1,164,592 to date, and this number continues to grow daily.
