Garmont Expands Its North American Sales Team
Quickly building momentum in the North American market, Garmont expands its sales team with the addition of the Outside Group and JCA Sales. Based in Ontario, Canada, the Outside Group is led by Ron Barr and three other team members, all with vast experience in the outdoor industry. Covering the New England states, JCA Sales is well established and specializes in footwear for outdoor and lifestyle brands. Garmont has added a large number of specialty retailers for the upcoming Spring/Summer 2019 season and is now looking to fill one remaining sales territory in the Southeast, United States for Garmont Outdoor and Tactical. For more information on Garmont’s product line, visit www.garmontnorthamerica.com.
“We now have a very strong team of vested sales agencies across North America,” said Bill Dodge, CEO of Garmont North America. “The value of Garmont’s ethos, core technology and fit coupled with the integrity of its product is more relevant now than ever. Specialty product is on the upswing and we want to make sure consumers are equipped appropriately for their next adventure, and that retailers have the assets they need to share Garmont’s strengths.”
The Outside Group has been representing premium brands in the sporting goods industry for over eighteen years. The team is made up of four outdoor and ski minded professionals who are passionate mountain sports enthusiasts.
JCA Sales is led by Jeff Church. The agency specializes in footwear and represents very successful lines including Bogs footwear, Rafters sandals, Farm to Feet socks, Acorn slippers as well as several other strong brands. The group also has a showroom in Hampton, New Hampshire a short distance from Garmont’s North American headquarters.
The Garmont sales team is wrapping up the sell-in season for the new Spring 2019 line. New developments for Spring 2019 in the Brand’s Mountain category include the new G-Radikal GTX, a modular insulated boot developed in conjunction with international mountain guides and the Mountain Guide Pro GTX, an insulated boot for high alpine terrain. In the light hiking category, the 9.81N Air G GTX Surround offers an athletic super light, comfortable shoe for speed hiking. In lifestyle, the new Tikal has been well received by retailers and consumers alike. It is designed to be worn without socks and has been popular for both men and women.
Founded in 1964, Garmont is a premier performance footwear brand for mountaineering, backpacking, hiking and other outdoor pursuits. Garmont has always been committed to researching and applying cutting edge materials, technologies and innovations to its product design. Great fitting outdoor footwear designed to complement the foot's natural anatomy.